Job Details

A company is looking for a Marketing Creative Strategy Manager to lead the strategy, development, and optimization of performance-driven advertising creative across paid marketing channels.Key ResponsibilitiesOwn the strategic roadmap for paid marketing creative across various platformsDevelop structured creative testing strategies to support ongoing experimentation and iterationAnalyze performance data to identify trends and iterate on winning creative conceptsRequired Qualifications5+ years of experience in performance marketing or creative strategyStrong experience in developing and optimizing advertising creative for paid social platformsDeep understanding of direct response marketing principlesExperience in developing video-first advertising strategiesAbility to manage multiple initiatives in a fast-paced environment